Telegram’s Premium subscription is coming later this month

Telegram’s Premium subscription is coming later this month


Telegram will quickly begin placing some options behind a paywall (by way of TechCrunch). In a publish on the platform, founder Pavel Durov introduced that the messaging service is launching a paid Telegram Premium subscription later this month, giving customers “extra options, velocity and sources.”

Durov hints at a number of the options coming with the subscription, together with early entry to new options, the power to add bigger information, and Premium-only stickers and reactions (which had been lately previewed in a beta model of the app).

However Durov additionally makes it clear that Telegram’s present options will keep free, and that the paid options received’t have an effect on the expertise free of charge customers on the app. Non-subscribers will nonetheless get to have a look at the bigger information uploaded by Premium customers, and also will get to view and work together with Premium stickers and reactions.

As Durov explains, a Premium subscription ought to assist the service mitigate a number of the prices related to bumping up what Durov calls the “already loopy” limits on file sizes, chats, and media — one thing Durov says can be “unmanageable” if supplied to all customers. A paid subscription has been within the works for some time now, with Durov first mentioning the likelihood in 2020.

Though the complete vary of Premium options remains to be unclear, it seems to be just like the subscription will cater to Telegram’s energy customers, kind of like the best way Twitter Blue brings extra options to the individuals who use the app probably the most. Information gathered from the beta model of the app suggests it’s going to price $4.99 / month and can include sooner downloads, voice-to-text messages, instruments to customise your chats, and extra

The beta additionally signifies Premium customers received’t have advertisements in one-to-many channels, one thing Durov launched final 12 months. That is consistent with Durov’s earlier promise that he would give customers a technique to flip advertisements off, although it seems to be such as you may need to pay to achieve entry.

Durov doesn’t appear to have plans to increase advertisements past public channels, regardless of the initiative being “extra profitable” than what he initially thought. “I consider that Telegram needs to be funded primarily by its customers, not advertisers,” Durov says in his publish. “This manner our customers will all the time stay our fundamental precedence.” After all, this outlook most likely additionally depends upon whether or not Telegram can entice a big sufficient chunk of its greater than 500 million customers to purchase into Premium.


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